Privacy Policy - Ming Yang | Innovating Clean  Energy for All

Privacy Policy (UK/EU GDPR Compliant)

Last updated: 24/11/2025
Data controller: Ming Yang Smart Energy, Großer Grasbrook 9, 20457 Hamburg, Germany
Contact: data-protection@mingyang.com

Ming Yang Smart Energy (“Ming Yang”, “we”, “us”, “our” or “ours”) understands and is committed to protecting the security and privacy of your personal data. This Privacy Policy is meant to explain to you how we collect, store, process and use your personal data. Providing personal data is generally voluntary. However, certain information may be required for us to respond to your inquiries, process job applications, or register you for events. If you choose not to provide such information, we may be unable to process your request or provide the relevant services. If you have questions or concerns regarding this Privacy Policy, you may contact us by email at: data-protection@mingyang.com.

Scope

This Privacy Policy covers personal data collected via our website: https://www.mingyang.com, newsletters and related online tools that we operate and control. It does not apply to websites, platforms, or online services operated or controlled by third parties

Data We Collect

Data you provide: We collect personal data that you voluntarily provide to us, such as your name, email, organization, title, and the information contained in your communications with us (for example, when submitting inquiries, job applications, or event registrations). We do not knowingly collect data from minors or special‑category data.
Automatically collected data: When you use our website or online services, we may automatically collect certain technical and usage information, including IP address, browser type, device identifiers and usage patterns gathered via cookies (see Cookie Policy).
For job applications: Identification and contact details; CV/resumé and cover letter; employment/education history; any information you choose to provide.
Please do not include sensitive information (e.g., health, political opinions, union membership) unless we specifically ask and it is lawful to process. If such information is inadvertently provided, we may delete or restrict it.

Purposes & Legal Bases

We process personal data only where we have a valid legal basis under GDPR, UK GDPR, or other applicable laws:

Purpose

Operate and improve the site

Respond to inquiries or provide requested services

Send marketing updates (when opted‑in)

Analytics and personalization (non‑essential cookies)

Fulfil legal obligations and protect our rights

Recruitment (job applications)

Legal basis

Legitimate interests

Performance of contract (if applicable) / legitimate interests

Consent

Legal obligation / legitimate interests

Pre-contract steps / legitimate interests; where required, legal obligation

Data Sharing

We may share personal data with:

- Service providers acting as our processors for hosting, security/CDN (including TLS/SSL encryption), analytics and tag management, and email/storage (e.g., Kinsta/Cloudflare, Google Analytics 4/Tag Manager, Microsoft 365), acting on our instructions and under data processing agreements pursuant to GDPR Art. 28.
- Other Ming Yang group entities, where necessary for internal administration purposes.
- Public authorities or law enforcement agencies, where disclosure is required by law or necessary to comply with legal obligations, or to respond to lawful requests by competent authorities.
- Successors in case of merger or acquisition.

We do not sell personal information.

International Transfers

If we transfer your personal data outside the UK/EEA, we will ensure that appropriate safeguards are in place to protect it in accordance with applicable data protection laws. Such safeguards may include adequacy decisions, Standard Contractual Clauses, or other appropriate measures recognized under the GDPR. For more information about the safeguards relating to international transfers of personal data, please contact us by email at: data-protection@mingyang.com

Retention

Personal data is kept only as long as needed for its purpose, after which it is deleted or anonymized. Contact data for inquiries is kept for a reasonable period to facilitate follow‑up; Personal data gathered via cookies may be retained for set periods (e.g., 14 months) depending on cookie configuration. More detailed information about the retention periods of specific cookies is available in our Cookie Policy.

Data Type	Retention	Notes
Contact form inquiries	12 months	Recommended period
Email inquiries	24 months	Common business practice
Server logs	7–30 days	Platform default
Analytics data	14 months	Platform default
Recruitment data (job applications)	24 months	Recommended period

Security Measures

We implement encryption, access controls and regular security assessments to protect data. While no system is completely secure, we strive to reduce risk and will notify users if a significant breach occurs.

Your Rights

Under GDPR, UK GDPR and other applicable laws, individuals have rights including to be informed, access, rectify, erase, restrict processing, data portability, object to processing and avoid automated decision‑making. You may withdraw consent at any time if we rely on your consent to process your personal data. To exercise these rights, contact data-protection@mingyang.com. You also have the right to complain to the UK Information Commissioner’s Office or your local EU authority.

Third‑Party Links

Our site may link to external websites (e.g., YouTube, LinkedIn). Their privacy practices apply separately. We are not responsible for any data processing carried out by those third-party websites.

Updates

We may revise this policy to reflect changes in law or business. New versions will be posted with updated dates.

Information submitted through this form will be used to respond to your inquiry in accordance with our Privacy Policy. We will not share your details for third‑party marketing.